How-To Guides
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GoForth's Guide to Creating the Perfect Pitch
- An elevator pitch is a term applied to the idea that you might, as an entrepreneur, coincidently get on an elevator with an investor and have only a few seconds to “pitch” your business idea to them. A few seconds is not a lot of time to make a good impression, so writing and rehearsing a clear, concise, and compelling business concept statement is an important exercise. Let GoForth's Guide help you.
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GoForth's Guide to Finding your NAICS Code - Industry Canada
- NAICS stands for the North American Industry Classification System…kind of a mouthful, but a pretty important one. The purpose of NAICS - used in Canada, Mexico and the United States - is to provide statistical information for various industries throughout North America.
If you're starting a business or growing one, you need to know your NAICS code. At the very least, you can impress your friends with it. This How-To Guide covers finding your NAICS code from within Industry Canada.
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GoForth's Guide to Finding your NAICS Code - STATCAN
- NAICS stands for the North American Industry Classification System…kind of a mouthful, but a pretty important one. The purpose of NAICS - used in Canada, Mexico and the United States - is to provide statistical information for various industries throughout North America.
If you're starting a business or growing one, you need to know your NAICS code. At the very least, you can impress your friends with it. This How-To Guide covers finding your NAICS code from within Statistics Canada.
Download GoForth's Guide to Finding your NAICS Code - STATCAN PDF 
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GoForth's Guide to Business-to-Business (B2B) Market Research
- B2B markets involve more complex buying decisions, derived demand from B2C markets, fewer supplier options, smaller customer base, more personal relationships, more technical products, and the list goes on. So how do you go about gathering the market research needed to succeed in the B2B world? Download our How-To Guide and find out.
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GoForth's Guide to Business-to-Consumer (B2C) Market Research
- Gathering market research data is a crucial step in the business planning process. Market research is used to determine consumer opinions, industry trends and competitor stats. There are a number of ways to go about collecting this data so GoForth will introduce you to two key methods that all start-up ventures should make use of in the Guide.
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GoForth's Guide to Finding your Industry Association
- Industry information is essential for any start-up venture. It is the information that will help you determine if your business idea is in fact, a viable and profitable one. That is also why making use of your industry association is important in the business planning process; GoForth has prepared a guide to connect you to your industry association so that you can access the wealth of information that is available to you.
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GoForth's Guide to the SME Benchmarking Tool
- The SME Benchmarking Tool, found on the Industry Canada Website, is a fantastic way to find industry-specific income statement and balance sheet data for both small and medium sized businesses. This GoForth Guide will take you step-by-step through the SMEB Tool and show you how to estimate the operating costs of your business, view financial performance averages in your industry and enter your own data to see how your business compares to the competition.
Download GoForth's Guide to the SME Benchmarking Tool PDF
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GoForth's Guide to Hiring A First Employee
- This How-To Guide covers everything you need to know about hiring employees in Canada, step by step. Before hiring employees for your business, open a Payroll Account with the Canada Revenue Agency and be sure to refer to the Human Resource Regulations listed on the Canada Business website.
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GoForth's Guide to Paying an Employee
- Hiring your first employee is an exciting day and a milestone on your journey to success. Let GoForth take the guesswork out of the process so you and your new team can spend your valuable time building a business rather than digging for information. Here's our How-To Guide on paying your employees.
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GoForth's Guide to Registering Your Business
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GoForth's Guide to Setting up a Payroll Account
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GoForth's Guide to Signage Permits and Licenses
- Signage is an effective way to communicate what your business is about and the products or services you sell. Signs are affordable, practical, and easy to use! But before you put up a sign to advertise your business, it's your responsibility to make sure that you've abided by the signage laws in both your province and your municipality.
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GoForth's Guide to Terminating an Employee